LOS ANGELES (CNS) – A federal appellate panel today upheld a Los Angeles judge’s ruling and rejected efforts by Fox Broadcasting to block Dish Network’s AutoHop ad-skipping service.
Fox attorneys had asked the three-judge panel of the U.S. 9th Circuit Court of Appeals in Pasadena to grant a preliminary injunction to disable the feature of its Hopper DVR, which re-transmits broadcasts over the Internet to almost any mobile device.
Fox argued that AutoHop — which automatically bypasses ads — could potentially undermine television’s advertising business and cause “irreparable harm” to the network.
The ABC, CBS and NBC networks filed briefs in support of Fox’s appeal.
U.S. District Judge Dolly Gee rejected Fox’s argument last year.
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