• Ground Broken for Rose Bowl Renovation Project


    PASADENA (CNS) – A groundbreaking ceremony was held today for a $152
    million Rose Bowl renovation project that will include wider tunnels, concourse
    improvements and new scoreboards and video boards.

    The project also includes adding restrooms and concession stands, a
    museum and upgrading the press box. The new video board will be more than
    double the size of the existing one. The south scoreboard will be
    reconstructed.
    “The enhancements commencing today will help keep the Rose Bowl Game
    the premier bowl game annually for our participants, spectators and broadcast
    audience throughout the world,’ Tournament of Roses President Rick Jackson
    said. “Along with our partners and support of our member conferences, we look
    forward with great anticipation to the completion of this project and the
    historic facility we are fortunate to call home.’
    Work on the three-phase plan is scheduled to continue until August 2013.
    Other than renovations to the press box, most of the work will be done
    between football seasons.
    Stadium officials said the renovations will make it easier for fans to
    move around the stadium, thanks to improved tunnels in and out of the seating
    area and a larger concourse.
    The stadium’s overall seating capacity is expected to drop by about
    2,000 to 3,000 seats.
    The project was unanimously approved by the Pasadena City Council Oct.
    11. Primary funding for the project will come from bonds issued by Pasadena.
    The project’s financing plan includes 30-year lease extensions by the
    Tournament of Roses Association to continue playing the Rose Bowl at the
    stadium and for UCLA to continue playing its football games at the stadium.
    “Pasadena has committed to this project to ensure the Rose Bowl
    continues to be America’s Stadium, a world-class venue and an icon of the
    nation’s college football tradition,’ Mayor Bill Bogaard said.
    A private group, Legacy Connections, plans to hold a campaign to raise
    funds for some elements of the project.

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